Intelligent Website Monetization

Caspion

We’re a long time web-publisher, and have been facing the pain and challenges most publishers have. We were experts in making a great content site, yet we had to learn how to monetize our quality sites in the best way, balancing revenue and visitors’ impact.

After a few years of first-hand experience with monetization challenges, we decided we should do something about it, and we created Caspion: a technology package that significantly helps web publishers monetize their site in a professional way. Easily test monetization strategy, get data for how the strategy performs, and makes decision in a snap.

 

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Why Caspion

Caspion helps you monetize your website like a professional publisher. Understand the impact monetization has on your site visitors and site’s growth. Make monetization decisions based on hard data, not just by gut feeling.

 

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Technology

Segment visitors into dozens of test groups, and A/B test the impact advertising has on each group.¬†Understand what’s the revenue generated by each advertising modality, as well as the cost it imposes on your site in terms of engagement of your visitors with your site.

 

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How it Works

Simply add a one-line of javascript to your site. Caspion will kick-in and will start it’s magic, running hundreds of tests to see what works the best for your traffic, on your site.

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